Is Angie’s List Worth It?
If you’re a contractor, sooner or later you’re going to get a call or an e-mail from Angie’s List asking you if you’d like to pay for front page placement on their site. Is this a good idea? Is Angie’s...
View ArticleThe Four Best People to Follow on Twitter for Small Business Owners
Much of your success on Twitter will depend upon who you choose to form relationships with and how you go about forging those relationships. Much of this revolves around figuring out the best people to...
View Article7 Strategies for Getting More Twitter Followers
In my last post I talked about who you should follow on Twitter. Today I’m going to talk about some strategies for getting more Twitter followers.There are basically two phases to building a follower...
View ArticleDoes SEO Matter to Small Business Owners?
Search Engine Land recently ran an article called Confessions of an $100/month SEO Client. It was an interview with a small business owner who had invested very little into his internet marketing...
View ArticleSmall Business Website Redesign and SEO: Don’t Get Burned
The link between a website redesign and SEO is pretty clear and easy to understand. It’s this: unless you take some specific steps you’re going to lose traffic.But before we get into why this happens...
View ArticleNew Developments in Google Local Marketing: Google Carousel
If there’s any truism about Google Local marketing, it’s this: sooner or later, Google’s going to decide to change something. Staying on top of those changes and figuring out what to do about them is...
View ArticleWhat Some Funny Plumbers Taught Me About Viral Video Marketing
I’m not really a hugely funny person by nature, so I don’t spend a lot of time thinking about viral video marketing. I’ve long been aware that to go viral, a video usually has to be funny,...
View ArticleYelp Business Listings Just Got More Useful for Small Business Owners
If you’ve spent much time following this blog at all you’ll already know I’m not a fan of paid directory listings. However, Yelp Business Listings has rolled out a recent new feature that actually may...
View Article5 of the Best Local SEO Blogs on the Internet
Here on the TVS Internet Marketing Blog we do our best to provide you with a lot of great information about helping local small businesses get more visibility and sales online. However, there are six...
View ArticleWarning: Google Carousel Gives Your Small Business Zero Photo Control
Last week I talked about Google Carousel and how local business owners should respond to it. One of the things I talked about was the need for business owners to add great photographs to their Google+...
View ArticleAre Web Maintenance Services Worth the Money?
Web maintenance services are great for small business owners who miss the “fix it and forget it” nature of old school marketing and advertising methods. Depending upon the service package you get, you...
View ArticleHow Small Business Owners Can Benefit from Google Plus Authorship
If you don’t know about Google Plus Authorship yet then you really need to! According to Search Engine Land, Eric Schmidt of Google has released a statement declaring that authorship could become the...
View ArticleWarning: Pictures are Now Even More Important to Small Business Web Marketing
In a previous post I talked about how Google Carousel is making it vitally important to add really good pictures to your Google Local listing and your website. A recent post by Linda Buquet has given...
View Article5 Local SEO Blog Posts Worth Reading This Week
If you didn’t catch these great local SEO blog posts last week you might want to dig into them this week. Each of these posts has a wealth of excellent information for a small business owner who wants...
View Article6 Things You Should Do When Business is Slow
What do you do when business is slow? Do you stare at the phone, wondering why it isn’t ringing today?Do you call it an in-office vacation day and stare out the window? Or do you start to feel anxious...
View ArticleThe 19 Things Customers Want from Contractor Websites
There aren’t actually a lot of contractor websites out there. Over half of normal businesses don’t have websites, and in the contractor arena I’d estimate that the numbers are a lot higher. I believe...
View ArticlePublisher or Authorship: Which Should A Small Business Website Use?
Last week I talked about Google Authorship. In that post, I promised I’d talk about publisher this week.Since they’re so similar, I’ve decided to devote most of this post to evaluating the benefits of...
View Article29 Blog Topic Ideas for a Roofing Blog
Earlier this week I talked about the many things that customers want to see from a contractor’s website. If you read that post you know how important blogging is for any contractor.But you may still be...
View ArticleWeekly Round-Up: 6 of This Week’s Best Online Marketing Posts
There were a lot of great posts floating around for me to share with you this week. Note that “this week” might be “last week” as far as actual post dates…I can sometimes be a bit behind. Nevertheless,...
View ArticleHow Safe is Your Guest Blogging Strategy?
I’ve been hearing more and more buzz around the fact that Google will be targeting guest posts on their next algorithm update. So how safe are your guest posts, and thus your website, from Google’s...
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